If you are using Management Center without customization in version 6 there are no extra steps required to continue using Management Center in version 7. For customized versions of Management Center you need to follow the Management Center customization migration process using the OpenLaszlo migration tool.
WebSphere Commerce Build and Deploy (WCBD) is the first tool aims to provide a standardized, ANTbased, build and deployment framework that is designed to satisfy most typical build and deployment needs, leaving only few configuration steps for a quick startup.
The business user tool offers a marketing dialog activity builder for building and managing marketing and merchandising dialogue activity (using trigger events and actions) with the shopper. Other enhancements include support for dynamically managing customer segments, as well as managing content, and e-marketing spots, and sales catalog in an extended sites model.