Consistency, Consistency, Consistency: Optimizing for an Omnichannel World

By | Zobrist Consulting Group News | No Comments

E-commerce is no longer about simply selling online, it’s about delivering a consistent shopping experience across all customer touchpoints, including mobile, social and in-store. Integrating your marketing, customer service and supply chain across multiple channels, and keeping it as personalized as possible, can be challenging. But in 2015, multichannel is no longer enough to…

Read More